Social networks and youth participation in Peru: communication analysis of the social demonstrations from November 9 to 15, 2020.

Abstract

The study sought to analyze the contribution of social networks in youth participation in social demonstrations in Peru from November 9 to 15, 2020. Regarding the methodology, the qualitative approach with hermeneutic phenomenological design was applied, in order to obtain, through testimonies, the experiences and emotions that happened during the time of the marches. The research was carried out with young people from Trujillo and Lima who took part in the mobilizations, both in person and through social networks. The information was collected through the interview technique, from which the strategies used to achieve social change were extracted. It is concluded that social networks were indispensable due to the pandemic crisis in which the world and the political situation of the country found themselves. Thus, the young protesters, through these tools, created an online and offline connection with their peers to solve the problem and start with the political-social change that the country needed. In addition to transmitting to the new generations, the communicational strategies used in social networks in future demonstrations in Peru.